About Checkout Link Offers

A checkout link offer is a personalized offer that is shared directly with players through a broadcast platform, such as a social media automation tool. Each checkout link offer is accessed through a unique deeplink. When a player clicks the link, they’re taken directly to the checkout page, with the offer details preloaded and ready for purchase.

This offer isn’t visible in the webstore, making it ideal for exclusive promotions or segmented targeting.

How it works

When a player clicks the deeplink and opens the checkout page, they are automatically authenticated based on their player ID. An approval popup appears to confirm their identity, displaying their name and image. If the player confirms their identity, they proceed to the checkout. If not, they are logged out and must reopen the link to try again. This popup appears only once per session to avoid unnecessary friction.

Note: If you use a custom distribution system, you are responsible for handling player authentication.

Unlike other offers, you don’t need to design checkout link offers. These offers only display product-specific details in the checkout, such as item amount and icon. However, you can design the approval popup.

Key features

  • Approval popup: Customizable popups that prompt players to confirm their identity, featuring their name and image.
  • Schedule and availability: The ability to schedule when the checkout link will be available and control its availability for each appearance.

Monitoring checkout link offers

Track checkout link offers by:

  • Viewing all checkout link offers you have in the Checkout Links tab of the Publisher Dashboard, where you can filter by External ID.
  • Setting up a webhook for real-time events on checkout link offer interactions.

Learn how to create and manage checkout link offers.